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Instagram for small businesses

This winter, Mayor Walsh and the Office of Economic Development launched a free workshop series to support the City’s small business ecosystem.

OED workshop

On Wednesday, March 29, we will host a workshop to help small businesses engage their customers and grow their audiences through Instagram. The workshop will include tips on how to link Instagram and Facebook pages to spread your messages via sponsored ads on both platforms. You'll learn how to build an Instagram business account, and find out how to determine which posts get the most likes, comments, and shares.

The event is held in partnership with Upham's Corner Main Street, Fairmount Innovation Lab, Artmorpheous, and Creative Business Consulting Group. Lynn Switanowski and Creative Business Consulting Group have a long track record and successful retail industry experience to improve sales and marketing performance.

ABOUT THE WORKSHOPS

The goal of the winter workshop series is to provide guidance for all entrepreneurs and small businesses of all types and development stages across Boston’s neighborhoods. The workshops are held in partnership with Boston Main Streets and Economic Development's technical assistance program.